How to Sell Stuff On Amazon Ultimate Guide

Did you know that over 60% of sales on Amazon now come from third-party sellers, just like you? Suppose you are considering opening your Amazon business in 2025. You are entering the strongest online marketplace in the whole world.

Considering that Amazon has more than 300 million active users, it is the most preferred shopping site by customers around the world. So, how do beginners selling on Amazon, and what does it actually take to be noticed?

Regardless of the goals of your video and whether you want to establish a side gig or a full-time online retail brand, the following step-by-step tutorial will guide you through all the information you will need to know, including the process of creating your account, setting up ads, and expansion.

Let’s dive in!

Step 1: Create Your Amazon Seller Account

To the point, select the proper selling plan:

  • Individual Plan: No monthly charge, but for each item that sells, Amazon charges $0.99. A perfect solution for hobby merchants or people who are trial-watering.
  • Professional Plan: $39.99/month, which includes access to the advanced tool and mass listing. Ideal when selling more than 40+ sales a month.

Step 2: Understand Amazon’s Selling Models

You must learn how to sell on Amazon before you choose a product. It has several models to look into:

  • FBA (Fulfilled by Amazon): This is where you ship your goods to Amazon and they stock, dispatch, return and do customer service on your behalf.
  • FBM (Fulfilled by Merchant): You keep products and deliver them yourself.
  • Private Label: Develop your own branded product (more investment is needed, but more control is received).
  • Retail Arbitrage: This is similar to the above, buying deeply discounted products locally and selling online via Amazon.
  • Wholesale: Purchase in large quantities with preferential prices for those who resell their stocks.

Choose the model that fits your goals, budget, and time commitment.

Step 3: Find the Right Product to Sell

Success starts with finding the right product and the right trends.

Use Amazon’s Product Opportunity Explorer to analyze:

  • Search volume and trending keywords
  • Market competition
  • Conversion rates
  • Seasonal buying patterns

Also, find the best Amazon trends using tools like:

  • Jungle Scout
  • Helium 10
  • AMZScout

Your goal? Choose something that solves a problem, has steady demand, and isn’t oversaturated.

Step 4: Source Your Product

Once you’ve identified a winning niche, it’s time to find a supplier.

You can source products through:

  • Aliexpress, Alibaba or Indiamart for worldwide exporters
  • Local suppliers for smaller scales

Before committing:

  • Ask for samples
  • Check supplier ratings and reviews
  • Negotiate minimum order quantities
  • Verify business legitimacy with references or audits

Tip: There should be testing of the product before launching.

Step 5: Create a High-Converting Product Listing

Your Amazon product page is your storefront; make it count.

What makes a great listing:

  • Title with keyword in it (e.g., wireless earbuds with noise cancellation)
  • Five bullets that powerfully feature and benefit
  • High resolution (images with a minimum of 1000 px)
  • A+ Content (brand registered only)

These are the areas where the tips for selling on Amazon come into play as excellent listings raise conversion and visibility.

Step 6: Set the Right Price and Shipping Strategy

When pricing your product, factor in:

  • Cost of goods
  • Amazon FBA/FBM fees
  • Shipping costs
  • Advertising budget
  • Competitor pricing

Employ such tools as the Amazon Revenue Calculator to ensure that you remain profitable.

Step 7: Analyze the Competition with Smart Tools

When you are looking to sell through Amazon like a pro, then insights are everything. Such tools can be used to survey the market:

  • Keepa: Picks up product price history
  • How Many Extensions: Figures your competitors' stock and sales
  • Amazon DS Quick View: Provides seller info and DS ranking on search pages.

These tools help shape your pricing, inventory, and launch strategy.

Step 8: Manage Inventory and Stay In Stock

Running out of stock can tank your rankings; avoid it at all costs.

Use:

  • Restock alerts
  • Forecasting tools
  • Reorder automation (available in most inventory management software)

Step 9: Drive Traffic with Amazon Advertising

Now that your product is live, it’s time to get seen.

Use Amazon Advertising tools to run:

  • Sponsored Products Ads
  • Lightning Deals and Coupons
  • Outside traffic through TikTok, YouTube and Google Shopping

Use a tool like Ad Genius to:

  • Keep track of ad performance in real time
  • Bid adjustment automatically
  • Recover dead money on ads

Monitor your ACoS (Advertising Cost of Sale) and profit in mind every time.

Step 10: Monitor, Optimize & Scale Your Amazon Business

Growth comes from consistent analysis and smart decisions.

Tools to help:

  • Profit Genius: Tracks SKU-level profit, fees, and trends
  • Feedback Genius: Automates review requests and feedback monitoring
  • Restock & Data Hub: Keeps your backend in shape

Keep an eye on:

  • Customer reviews and seller feedback
  • Ad performance by campaign
  • IPI score
  • Sales and returns by SKU

Final Thoughts

The opportunity to sell on Amazon in 2025 is huge, but only when it is a business first. Whether it is product choice or advertisement, it all lies in strategy, tools and endurance.

Are you asking yourself how to sell stuff on Amazon? Well, you are now at the right place. Be it FBA or private label, or even wholesale, no matter where you start as a seller, the key to being a great seller is to remain educated, agile and data-driven.

Start your Amazon journey today with Run Marketing, your partner in profitable eCommerce success.

FAQs

How Do Beginners Sell On Amazon?

Beginners sell on Amazon by choosing a seller plan, picking a simple model like FBA, and using tools to find trending products.

What Is Selling on Amazon Like?

Selling on Amazon in 2025 is competitive but profitable if you use the right strategy, tools, and Amazon advertising.

What Are Tips For Selling On Amazon?

Top tips for selling on Amazon include using keyword-rich listings, staying in stock, and following trends to boost visibility.